Ordering Guide

Click on the product name to view item details.

 Printed Pieces to Use with the WCS Videos

• Growing Your Business with PFP - This 8-page booklet builds client confidence and belief in radio advertising. Give this booklet to the business owner on the first or second call. Be sure the sales rep's business card is attached.

• The Value Story Interview - The Value Story Interview, a customized 8-page booklet, should be presented to a client after going through all the videos in II. The Campaign.

• The Budget Path - This customized 44-page booklet contains the exact script from every budgeting video. There is no reason for a client to take notes.

  For the Sales Team

 • Radio Sales Team Handbook - This 18-page booklet guides the Sales Rep through the development of long-term budgets using the WCS videos. This step-by-step guide makes it easy to progress, even for Rookies.

• Tracking Client Progress - It is imperative that all your sales reps keep a record of what video programs have been viewed by each of their clients.

 Optional Promotional Tool:

• Testimonial Postcards - The purpose of the these postcards is to warm-up your advertising client and create an interest in viewing the WCS videos. The postcards come in sets of three.  Send to a small number of select clients that are using your stations but could increase their budgets.

WCS Customized Stationery to share
your WCS Successes & Experiences

 • Customized Stationery - WCS stationery, customized for your market, can be used for specific messages within your stations, for local WCS advertisers or for other WCS stations. This might include Management & Sales Letters, Selling Experiences of WCS Sales Reps, Weekly & Monthly Sales Progress or Awards & Achievements of your sales reps and support staff.

Please e-mail information of successes or ideas that are working for you to warnerconceptsystem@gmail.com. This information can be shared with other Warner Concept System markets. Everybody wins!